Is Groupon Bad For Small Businesses?

If you watch the nightly news, you would assume there?s a murder on every block, and if you?ve been reading TechCrunch recently, you would assume Groupon is murdering a small business in every city. Given the hundreds of thousands of merchants who have run daily deals in the past year, it is inevitable that a few will have had bad experiences. �However, to assume that a handful of these anecdotes fully represent merchants? experiences with daily deals is insufficient and irresponsible. A series of guest blog posts by Rocky Agrawal criticize daily deals, advising small businesses to stay away based on examples of where the deals fail to turn a profit for the businesses. While Rocky?s posts are surely well-intentioned, his evidence is largely based on a few anecdotes and a basic misunderstanding of daily deal economics.

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